http://www.geonexus.com/2007/08/technology-marketing-epiphany/ Marketing Analytics for B2B Companies Thu, 08 Dec 2011 00:34:24 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.geonexus.com/2007/08/technology-marketing-epiphany/comment-page-1/#comment-145 Patrick Fetterman Fri, 21 Sep 2007 20:36:00 +0000 /2007/08/technology-marketing-epiphany/#comment-145 David, thanks for the comments about my blog, and thanks for pointing people to Michael Webb, also. His book was a real eye-opener for me, and I'm going to write about it soon. The question I posed in one of my posts was, what is the output of the marketing process? Is it a lead, a sale, etc? Michael and you have answered this question very well, and I appreciate it. David, thanks for the comments about my blog, and thanks for pointing people to Michael Webb, also. His book was a real eye-opener for me, and I’m going to write about it soon. The question I posed in one of my posts was, what is the output of the marketing process? Is it a lead, a sale, etc? Michael and you have answered this question very well, and I appreciate it.

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