The people at Work-Bench, an enterprise technology growth accelerator in New York, often are asked for enterprise sales resources. In response to these questions, they’ve put together The Enterprise Sales Guide.
This guide is a curated collection of articles written by the top thought leaders from all sides of the table in the enterprise technology game, from investors looking for innovative technologies to seasoned startup veterans whose companies have been acquired and gone public.
The guide includes lots of articles on the basics, pricing, hustling, metrics, and scaling. Contributors include Mark Suster, Peter Thiel, Tom Tunguz, and David Skok.
The guide is not meant to be a systematic treatment of the subject, just lots of useful and thought-provoking articles to get you thinking and moving.